Over the years, the Maryland Transit Authority has lobbed a variety of ad campaigns at the public in the hopes of increasing ridership. “Gas too expensive? Use the MTA! Tired of the commute? Use the MTA! Love the Environment? Use the MTA! No parking downtown? Use the MTA!” At a time when Baltimore, like other cities across the nation, is seeking to increase ridership to address the need for more fuel-efficient and socially just modes of transportation, an overhaul of the MTA is more urgent than ever.